A new online health insurance company required a brand 3.0 positioning strategy, including campaign ideas and a digital footprint strategy, based on insightful account planning and project orchestration excellence. Ideon’s braintrust managed and optimized teams from multiple agencies, and led a workshop to uncover a go-to-market strategy in 9 hours. In fact, discovery, research and development were executed in just 30 days, the many teams working in harmony.  Ideon experts project that the aggregator will surpass competitors’ numbers within 18 months, using our ideas and social media strategies.